Quality & Transparency

Quality information should be clear about its scope

At Dr. Bethune’s Choice, we believe quality information is most useful when customers can see exactly what applies to the brand, the manufacturing facility and the individual product.

Product transparency

We aim to make important product information easy to review, including active or medicinal ingredients, directions, cautions, package information and product-specific regulatory details where applicable.

Health Canada product records

For applicable Canadian natural health products, a Natural Product Number (NPN) is product-specific. Where an NPN applies, it should be shown on the individual product page and/or product label rather than treated as a brand-wide certification.

Manufacturing standards

Manufacturing and facility credentials are identified according to the organization, facility and scope shown on the supporting record. A manufacturing-facility certification should not be interpreted as individual product certification unless the product itself is specifically covered by that certification.

Testing and supporting documentation

Where product-specific testing or supporting quality documentation is available, we aim to identify what was tested, which product or batch the record applies to, and the organization responsible for the record. We do not treat a general facility credential as a substitute for product-specific test results.

Responsible product communication

We review store content so that product statements remain consistent with available labels, product records and supporting information. We avoid presenting general wellness information as a diagnosis, treatment, cure or prevention claim.

What customers should review

• The individual product label
• Active or medicinal ingredients and amounts
• Directions for use
• Cautions and warnings
• Product-specific NPN or regulatory information, where applicable
• Manufacturing or testing information only where its scope is clearly identified

Important: Dietary supplements are not intended to diagnose, treat, cure or prevent disease. If you are unsure whether a product is appropriate for you, consult a qualified healthcare professional.